Here’s a promotion that is … interesting.
At this weekend’s NASCAR Sprint Cup series race at Talladega Superspeedway in Alabama, malt beverage maker Jeremiah Weed is offering free permanent tattoos for race fans. The designs include a NASCAR driver’s signature and a malt beverage can. For each tattoo, Jeremiah Weed will donate $100 to the Air Force Enlisted Village.
Fans who decide to go through with it will be taken to “a local tattoo parlor approved by the Alabama State Health Board.” So if you’ve been waiting for the perfect time to get a tattoo of No. 17 or a can of Lightning Lemonade, this might be it.